Cosori Air Fryer Oven Go-To-Market Campaign
Concept Development • Story + Narrative • Product Launch • Motion Graphics • Art Direction
Easy Cooking. Easier Cleanup.
Easy Cooking. Easier Cleanup. The Ceramic Air Fryer Oven takes away the hassle of cleanup to make an cooking more appealing to the home chef. As an Art Director at VeSync Corporation, I worked with our in house design, copy-writing, and media production team to conceptualize and execute this product launch campaign. I directed the creative process from concept development through on-set direction, reviews, delivery, and launch.
deliverables highlight reel + Commercial Video
Social Media + Ads
Concept Pitch Deck
Behind the Scenes
